Client stories / Global e-learning provider

Global e-learning provider

$2 million in retention revenue, saved.

A global e-learning provider runs online degree programs for learners worldwide. In one of its largest societal impact programs, too many students were falling behind. Centro built an outbound retention operation to reach them.

Centro has been a fantastic partner, sharing our values of data-driven decision-making, talent obsession, candor, and directness.

Senior Call Center AssociateGlobal e-learning provider

Measured results

Reported by the program.

  1. 40%reduction in off-track learners
  2. 300%increase in revenue per intervention
  3. 0%intervention needed from the client

Figures reported by the client program. Read how it happened

01

The challenge

Learners were dropping out before they saw results.

Every degree in the program is built from demanding, rubric-reviewed projects. Some students thrived, while others stopped attending or stopped submitting work.

The program was one of the client’s biggest contracts and central to its business-to-government market, so attendance and graduation rates mattered.

02

Centro’s response

A start-to-finish retention strategy run entirely by Centro.

Centro recruited and trained the team, built a 24/7 coverage staffing plan and managed performance, people and business insight and analysis.

Agents contacted at-risk learners one to one. The program was also designed to help account managers onboard every new student and to support a higher-quality sales pipeline.

03

The result

More learners on track, and more revenue kept.

The client reported improved student retention and satisfaction, with a team able to scale up and down with the business.

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